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The Definitive Conference on How Online Media Works

Taking place June 9 in New York City, OPS is the gathering place for digital media technology leaders challenged with navigating the latest shifts in our industry and understanding how to stay competitive and profitable.

OPS is the best place to connect with other digital strategists, to make the next steps in turning your digital media business into a profitable, efficient media system and to meet with vendors from the largest, most successful brands to the hot young companies offering cutting edge solutions and technologies that are shaping the future of digital.

View an updated OPS attendee list here when you log in with your AdMonsters account.

Back To Schedule
Tuesday, June 9 • 12:00pm - 12:20pm
Scaling Your Content Marketing Strategy

While content is king, publishers need to deliver the right content to the right users in the most engaging way. Hear how premium content publishers are using native ads coupled with organic insights to grow their audience.


Moderators
avatar for Gavin Dunaway

Gavin Dunaway

Senior Editor, AdMonsters
Gavin Dunaway is Senior Editor for AdMonsters, a trade site and conference company focused on digital media innovation and advancement. In addition to writing in-depth feature stories on the biggest issues in digital advertising, he plots out the agendas and speaker lineups for AdMonsters’ Publisher Forums and OPS events... Read More →

Speakers
avatar for Alex Linares

Alex Linares

Sr. Director of Product Management, Yahoo!
Alexandre Linares is Senior Director of Product Management at Yahoo. In this role, Alexandre leads the development of products for publisher services and content experiences across Yahoo's media business. Prior to Yahoo, Alexandre held several product management and engineering roles... Read More →

Sponsors
avatar for Yahoo!

Yahoo!

Yahoo is focused on making the world's daily habits inspiring and entertaining - whether you're searching the web, emailing friends, sharing photos with family, or simply checking the weather, sports scores or stock quotes.


Tuesday June 9, 2015 12:00pm - 12:20pm EDT
Second Floor (True Dialogue)