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OPS 2015 has ended
The Definitive Conference on How Online Media Works

Taking place June 9 in New York City, OPS is the gathering place for digital media technology leaders challenged with navigating the latest shifts in our industry and understanding how to stay competitive and profitable.

OPS is the best place to connect with other digital strategists, to make the next steps in turning your digital media business into a profitable, efficient media system and to meet with vendors from the largest, most successful brands to the hot young companies offering cutting edge solutions and technologies that are shaping the future of digital.

View an updated OPS attendee list here when you log in with your AdMonsters account.

Back To Schedule
Tuesday, June 9 • 10:20am - 11:10am
Creative Renaissance: Empowering Integrated Advertising Through Site Redesigns
To build tighter relationships with brands, encourage advertising integrated with site content and generally drive revenue, publishers have been pumping up their creative services and opening in-house studios. It has never been more important for media companies to have a unified design strategy for both content and advertising, as well as the tools to assemble top-notch creative at scale. Code and Theory Managing Partner Mike Treff will discuss how on top of giving the Bloomberg suite of sites a major overhaul, the design agency revitalized the publisher’s ad strategy by designing the visual layout, user experience and ad toolkit.
This session is perfect for publishers, brands and creative types. 

Speakers
avatar for Mike Treff

Mike Treff

Managing Partner, Product Design Group, Code and Theory


Tuesday June 9, 2015 10:20am - 11:10am EDT
Fourth Floor (Deep Dive)