OPS 2015 has ended
The Definitive Conference on How Online Media Works

Taking place June 9 in New York City, OPS is the gathering place for digital media technology leaders challenged with navigating the latest shifts in our industry and understanding how to stay competitive and profitable.

OPS is the best place to connect with other digital strategists, to make the next steps in turning your digital media business into a profitable, efficient media system and to meet with vendors from the largest, most successful brands to the hot young companies offering cutting edge solutions and technologies that are shaping the future of digital.

View an updated OPS attendee list here when you log in with your AdMonsters account.

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Tuesday, June 9 • 4:10pm - 4:30pm
Exploring the Role of a Private Exchange in Major League Gaming's Programmatic Success

There's no “one size fits all” approach when it comes to a publisher's video monetization needs, but developing a private exchange strategy can be broken into identifiable stages. Join Jesse Clemmens, LiveRail Private Exchange Manager, to learn about the three stages publishers move through, from launch to execution. Hear first-hand from Major League Gaming's EVP of Operations, Don Reilley, on how his organization rapidly moved through this life cycle and the results they've seen with their private marketplace. Walk away from this session with a deep understanding of these stages and the key role each plays in the implementation of a successful private exchange strategy.

avatar for Jesse Clemmens

Jesse Clemmens

Private Exchange Director, LiveRail
As Private Exchanges Manager at LiveRail, a Facebook company, Jesse Clemmens leads a team of account managers dedicated to servicing premium publishers and broadcasters utilizing LiveRail’s Video Private Exchange (VPX). With extensive experience in advertising technology for... Read More →
avatar for Don Reilley

Don Reilley

EVP, Global Ad Sales and Operations, Major League Gaming

avatar for LiveRail


LiveRail, a Facebook company, is a leading publisher monetization platform for video – with more than 10 billion ads delivered via its platform each month, setting the standard for innovative video advertising technology solutions. LiveRail provides premium publishers with the technology... Read More →

Tuesday June 9, 2015 4:10pm - 4:30pm EDT
Second Floor (True Dialogue)