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OPS 2015

The Definitive Conference on How Online Media Works.

Taking place June 9 in New York City, OPS is the gathering place for digital media technology leaders challenged with navigating the latest shifts in our industry and understanding how to stay competitive and profitable.

OPS is the best place to connect with other digital strategists, to make the next steps in turning your digital media business into a profitable, efficient media system and to meet with vendors from the largest, most successful brands to the hot young companies offering cutting edge solutions and technologies that are shaping the future of digital.

View an updated OPS attendee list here when you log in with your AdMonsters account.

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8:00am EDT

Breakfast (Trade Show Open) Main Floor (OPS Ready)

9:00am EDT

Are You OPS Ready? Main Floor (OPS Ready)Rob Beeler

9:10am EDT

Something to Sling About: TV and Digital Finally Collide Main Floor (OPS Ready)Lori LeBas • Warren Schlicting

10:20am EDT

Programmatic Reporting, the Daily Mail Way Main Floor (OPS Ready)James Curran • Matt Wheatland • STAQ Beyond Viewability: Making Engagement Tangible Second Floor (True Dialogue)Romy Newman • Shenan Reed • Michael Sebastian • Michael Silberman • Chartbeat Harnessing the Power of Big Data For Actionable Real-Time Insights Second Floor (True Dialogue)Evan Adlman • Sean Holzman • Nick Illobre • Anthony Techeira • PubMatic Creative Renaissance: Empowering Integrated Advertising Through Site Redesigns Fourth Floor (Deep Dive)Mike Treff Opening Up a Diverse Mobile Strategy Fourth Floor (Deep Dive)Ramona Gonzales • Darren Klein • Jesse Missad • Amy Vale Developing Effective Workflow Systems Within Publishers and Agencies Fifth Floor (In Focus)Tutuwa Ahwoi • Chandon Jones

10:30am EDT

Gone Global: Monetizing the World Over With Daily Mail Main Floor (OPS Ready)Rich Caccappolo

11:10am EDT

Networking Break (Trade Show Open) Main Floor (OPS Ready)

11:40am EDT

First-Party Data Cocktail Main Floor (OPS Ready)Paul Wenz • Audience Accelerator (Rocket Fuel) Seeing Viewability: Using Reporting As a Cipher Second Floor (True Dialogue)Dan Lawton • Amanda Rosenberg • Ad-Juster Getting Connected to Connected TV Second Floor (True Dialogue)Rob Aksman • Jim Lombard • Will Richmond • Patrick Rubin • Steven Takeuchi • Brightline What’s to Be Done About Ad Blockers? Fourth Floor (Deep Dive)Angelina Eng What's the Matter With These Tags Today? Fifth Floor (In Focus)Kimberly Lauterbach • Richard Rhee

11:50am EDT

The Economic Forces Reshaping the Agency Landscape Main Floor (OPS Ready)Rick Webb

12:00pm EDT

Scaling Your Content Marketing Strategy Second Floor (True Dialogue)Gavin Dunaway • Alex Linares • Yahoo!

12:30pm EDT

Lunch (Trade Show Open) Main Floor (OPS Ready)

1:30pm EDT

Housekeeping Main Floor (OPS Ready)

1:40pm EDT

3x3 Fireside Chat With the NHL Main Floor (OPS Ready)Mark Fruehan • Chris Golier • Opera Mediaworks

1:50pm EDT

Infinite Vice: Reimagining Media and Advertising Main Floor (OPS Ready)Mike Germano

2:40pm EDT

Programmatic Goes Native, or Does Native Go Programmatic? Second Floor (True Dialogue)Aparna Dargar • Melissa Gallo • Curt Larson • Chris Pirrone • Sharethrough When Lack of Quality Costs You Money: The QA Quandary Second Floor (True Dialogue)Rob Beeler • Heather Keltz • Amnon Siev • Melanie Winer • Felix Zeng • GeoEdge Breaking Up the Non-Human Traffic Jam Fourth Floor (Deep Dive)David Gunzareth The Evolution of Digital Media Buying Fourth Floor (Deep Dive)Mac Delaney Balancing Multiple SSPs to Maximize Yield Fifth Floor (In Focus)Emry Downinghall

3:30pm EDT

Networking Break (Trade Show Open) Main Floor (OPS Ready)

3:40pm EDT

The Rise of Programmatic Native Main Floor (OPS Ready)Dan Martin • TripleLift

3:50pm EDT

Delivering Targeting Accuracy Using Third-Party Data Second Floor (True Dialogue)Adrian D’Souza • Joshua Rangsikitpho • Quantcast Power Creative: Data-Driven Display Optimization Second Floor (True Dialogue)Gabriel Cheng • Justine Mooney • Carlos Mota • Eli Robinson • Theorem Audio Ad Formats and the Internet of Things Fourth Floor (Deep Dive)Brett Robinson First Impressions of Time as a Currency Fourth Floor (Deep Dive)Alec Barclay • Brendan Spain Where Creative QA Meets Programmatic Fifth Floor (In Focus)Jordan Woods

4:00pm EDT

If You're Reading This, It's Too Late Main Floor (OPS Ready)Seth Rogin

4:10pm EDT

Exploring the Role of a Private Exchange in Major League Gaming's Programmatic Success Second Floor (True Dialogue)Jesse Clemmens • Don Reilley • LiveRail

4:50pm EDT

Housekeeping Main Floor (OPS Ready)

5:00pm EDT

Next Frontiers for Viewability Main Floor (OPS Ready)Rob Beeler • Joe Barone • Rachel Herskovitz • Mark Howard • Michael Iantosca

5:50pm EDT

OPS Reception Main Floor (OPS Ready)